Annabel Howard

Senior Marketing And Planning Officer at Royal Botanic Gardens, Kew

Annabel Howard is a seasoned marketing professional currently serving as a Senior Marketing and Planning Officer at the Royal Botanic Gardens, Kew since July 2021. In this role, Annabel is responsible for planning and executing integrated multi-channel campaigns, demonstrating expertise in traditional, paid social, and digital channels. Annabel has held multiple positions within Kew, including Marketing and Planning Officer (Digital) and Marketing Coordinator, where key responsibilities included managing major digital campaigns and enhancing stakeholder collaboration. Previously, Annabel gained valuable experience as a Senior Account Executive at 23red, working on campaigns for notable clients, and held various marketing roles in internships. Annabel holds a Bachelor of Laws (LLB) from the University of Sussex and a Postgraduate Diploma in Psychosocial Studies from Birkbeck.

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Royal Botanic Gardens, Kew

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Kew is the world’s leading botanic gardens, at the forefront of plant and fungal science, a UNESCO World Heritage Site and a major visitor attraction. We want a world where plants and fungi are understood, valued and conserved – because our lives depend on them. We use the power of our science and the rich diversity of our gardens and collections to provide knowledge, inspiration and understanding of why plants and fungi matter to everyone. See www.kew.org for more information or https://careers.kew.org to view our current career opportunities.


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