At the heart of Rwazi's mission lies the Insights Team, a dedicated force driven by the purpose of shining lights with insights on emerging consumer markets and the global economy. We are the storytellers behind the data, transforming raw data & information into compelling stories and actionable intelligence.

Through our flagship publication, Market Mosaic, and a suite of user-obsessed insights products, we are the leading voice guiding global business leaders and organisations with actionable, transformative insights to unlock growth and make impactful decisions.

What sets the Rwazi Insights Team apart is our unique blend of multidisciplinary expertise and relentless curiosity about the stories behind the numbers.

Our commitment to user-centricity drives us to create products and publications that are not only data-rich but also engaging, visually compelling, and directly applicable to our audience's strategic needs.

Our work is an interplay of rigorous analysis and creative storytelling with a collaborative spirit at our core.

We promote a culture of continuous learning and experimentation, as we constantly seek innovative ways to elevate our publications and insights products. Our process is iterative, driven by feedback and a shared commitment to excellence.

To deliver high-quality insights and publications, our team relies on a powerful suite of tools that enhance our efficiency and creativity.

Our core tool is Rwazi's proprietary AI market intelligence platform, which allows us to analyze vast datasets and extract meaningful insights.

For data analysis and visualization, we leverage advanced statistical tools to uncover trends and create compelling charts. Our design specialist uses industry-leading tools such as Figma to craft visually engaging layouts and user interfaces for our publications and products.

For seamless collaboration, communication and project management, we rely on Slack, Google Workspace and Asana.

Finally, staying ahead of market trends is key, so we actively use news aggregators and social listening tools to keep our finger on the pulse of consumer behaviours in the global economy.