Dichaba Phalatse

Dichaba Phalatse is an accomplished marketing professional with extensive experience in the media and advertising sectors. Currently serving as the Manager of Marketing Video Entertainment at SABC since September 2011, Dichaba has also held roles as Head of Marketing (Acting) and Network Marketing Manager, focusing on strategic marketing for SABC TV Channels 1, 2, and 3. Previous experience includes an Account Director position at JWT Johannesburg, managing Nestle brands, and a Senior Account Manager role at McCann Erickson, where notable achievements include launching L'Oreal's first black product in South Africa. Dichaba's career began at DDB South Africa, working on a diverse portfolio of brands. Educational qualifications include a BPhil in Marketing from IMM Graduate School and multiple degrees from Wits Business School, including an MBA and Post Graduate Diploma in Business Administration.