Safaricom
Diallo Gatabaki is an experienced professional in digital marketing and commercial management, currently serving as the Commercial Manager for E-commerce at Safaricom PLC. Previously, Diallo held key positions including Chief Commercial Officer and General Manager at Shop Zetu, and Group Digital Marketing Manager at Anvil Shield Group. Diallo also contributed as the Digital Marketing Lead for Music Channels at Nation Media Group and as Business Development and Strategy Lead at Ringier Digital Marketing (RDM) Kenya. Diallo Gatabaki holds an MA in Advertising and Marketing Communications from Bournemouth University and a Bachelor of Arts in Communication from Daystar University.
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Safaricom
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Safaricom is the leading provider of converged communication solutions in Kenya. In addition to providing a broad range of first-class products and services for Telephony, Broadband Internet and Financial services, Safaricom seeks to uplift the welfare of Kenyans through value-added services and support for community projects. With over 29 Million subscribers and an estimated market share of 67%, the Company has the widest modern mobile network coverage in Kenya and prides in its experienced shareholders, attractive tariffs, a nationwide network of effective dealers, high caliber staff and management enabling it to maintain its position as the region’s mobile market leader. M-PESA has over 23 million subscribers, supported by a nationwide agent network of over 156,000 outlets. M-PESA is the world's most developed biggest mobile payment system.