Safaricom
Lucille Aveva is a seasoned professional in customer engagement and business consulting with extensive experience across various sectors. Currently serving as Director of Customer Obsession at Safaricom PLC since May 2021, Aveva has also founded and directs the Eselle Group Foundation and leads Eselle Group Company Limited as CEO and Lead Consultant since 2016. Notable past roles include Head of Alliances & Strategic Partners for Standard Chartered Bank in Africa, Director of Sales and Marketing for The Regus Group in East Africa, and various director-level positions at Airtel Kenya, Zain, Celtel, and Barclays, with a strong focus on customer service transformation and strategic business development. Aveva holds a Mini MBA in Telecommunication from Informa Telecom and has undergone further education at London Business School.
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Safaricom
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Safaricom is the leading provider of converged communication solutions in Kenya. In addition to providing a broad range of first-class products and services for Telephony, Broadband Internet and Financial services, Safaricom seeks to uplift the welfare of Kenyans through value-added services and support for community projects. With over 29 Million subscribers and an estimated market share of 67%, the Company has the widest modern mobile network coverage in Kenya and prides in its experienced shareholders, attractive tariffs, a nationwide network of effective dealers, high caliber staff and management enabling it to maintain its position as the region’s mobile market leader. M-PESA has over 23 million subscribers, supported by a nationwide agent network of over 156,000 outlets. M-PESA is the world's most developed biggest mobile payment system.