Safaricom
Patrick Kariuki is a seasoned professional with extensive experience in data analysis and business strategy within the telecommunications and consumer goods sectors. Currently serving as Senior Manager for Monitoring and Analytics at Safaricom PLC since March 2008, Patrick leads initiatives on digital transformation and data-driven insights using R and Python. Previous roles include Senior Manager for Pricing at Safaricom, where Patrick collaborated with data mining teams to analyze customer behavior and optimize pricing strategies, and Principal Business Analyst in the Consumer Products & Services Department, delivering sales forecasts and customer insights. Prior to Safaricom, Patrick worked at Coca-Cola (EA) Ltd as a Volume and Budget Analyst, where duties included annual sales forecasting and statistical data analysis across 27 countries. Educational qualifications include a Bachelor's degree in Commerce from the University of Nairobi and advanced studies in Information Technology and Finance.
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Safaricom
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Safaricom is the leading provider of converged communication solutions in Kenya. In addition to providing a broad range of first-class products and services for Telephony, Broadband Internet and Financial services, Safaricom seeks to uplift the welfare of Kenyans through value-added services and support for community projects. With over 29 Million subscribers and an estimated market share of 67%, the Company has the widest modern mobile network coverage in Kenya and prides in its experienced shareholders, attractive tariffs, a nationwide network of effective dealers, high caliber staff and management enabling it to maintain its position as the region’s mobile market leader. M-PESA has over 23 million subscribers, supported by a nationwide agent network of over 156,000 outlets. M-PESA is the world's most developed biggest mobile payment system.