SAICA
Nwabisa Mphakalasi is a Project Director Marketing at The South African Institute of Chartered Accountants. She is responsible for the overall marketing and advertising strategy for the CA(SA) and SAICA brands, as well as marketing the profession to scholars, students, and organizations. Nwabisa also conducts industry research, measures the success of strategies, and maintains strategic alliances with partners. Prior to her current role, she was a Senior Brand Consultant at Old Mutual, where she managed brand advertising and relationships with advertising agencies. Nwabisa holds a Bachelor's Degree in Management Advance Programme, Fast Track Leadership programme, Diploma in Brand Communications, and several other marketing-related degrees.
SAICA
SAICA is the home of #DifferenceMakers A community of passionate accountants driving positive change. CA(SA); AGA(SA) and AT(SA). The Institute also plays an influential role in South Africa’s highly dynamic business sector. It offers a wide range of support services to its members who are CAs(SA) and CEOs, MDs, board directors, business owners, CFOs, auditors and leaders in their spheres of operation, so that they, too, can play a key role in the success and development of SA’s economy. For more information visit www.saica.co.za