Saks
Palak Pahwa is a seasoned professional in customer analytics and personalization, currently serving as a Senior Manager at Saks since January 2022. Palak leads a team focused on strategic projects aimed at customer acquisition and retention, significantly contributing to annual demand and direct traffic through tailored initiatives. Previous experience includes roles as a Data Scientist at TheMathCompany, driving impactful analytics solutions and revenue growth, and as a Senior Data Analyst at Ugam, enhancing product development strategies through advanced data analysis. Palak holds dual master’s degrees in Marketing Analytics and Analytics from the University of Missouri and Harrisburg University, respectively, and a Bachelor of Technology in Electronics and Communications Engineering.
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Saks
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Saks is the premier digital platform for luxury fashion in North America. Driven by a mission to help customers express themselves through relevant and inspiring style, we serve as a destination to explore and discover the latest in luxury from established and emerging designers. Our expertly curated assortment features sought-after names in women’s, men’s and kids’ fashion, as well as beauty, home and lifestyle merchandise. Through Saks.com and the mobile app, we provide access to professional stylists, inspiring editorial content and interactive events. Our differentiated approach seamlessly combines elevated online experiences with in-person services through an exclusive partnership with the Saks Fifth Avenue stores.