Mads F. Hedegaard

Mads F. Hedegaard is an experienced Senior Category Manager at Salling Group since August 2015, with full P&L responsibility for multiple product categories including TV, Audio, Digital Entertainment, insurance, and batteries across various store formats. Mads has held several positions at Salling Group, progressing from Category Coordinator to Senior Category Manager, demonstrating strong leadership with a direct team overseeing coordinators and online trade managers. Prior experience includes management roles in nightlife and hospitality, focusing on operations, sales, and accounting. Mads holds a Bachelor's Degree in International Business and Marketing, a Master's degree in Digital Innovation, and an Associate's Degree in Marketing/Marketing Management.