SALT XC
Emma Arseneau currently serves as the Brand Activation Manager at SALT XC, where responsibilities include developing and executing strategies to enhance brand visibility and loyalty for Bud Light. In conjunction with this role, Emma also works as a Food and Beverage Server at Chuck's Roadhouse Bar & Grill and as the Coordinator for Player Recruitment and Development at Top Draft Hockey, focusing on identifying and supporting hockey talent. Previous experience includes serving as a Hostess Server at Fishbone By The Lake and completing a co-op as an Equine Massage Therapist, where skills in assessing animal health were developed. Emma is pursuing a Bachelor of Bio Resource Management with a focus on Equine at the University of Guelph.
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SALT XC
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Salt XC is an agency driven by the philosophy of Experiential Commerce™. Our unique framework for designing better consumer experiences that earn attention and drive action. We take an integrated approach that connects your consumer’s online and offline experiences through data, media and the memorable moments that drive brand transactions.