Sotero “Terry” Claudio

Sotero “Terry” Claudio is an experienced sales professional with a focus on the surf and lifestyle product industry. Since September 2004, Terry has owned SC3 Sales, LLC, managing sales operations for various brands across Florida. In addition to agency ownership, Terry serves as an independent sales representative for multiple companies, including Stance, Arcade Belt Co., Salty Crew, Hemlock Hat Company, SHARP EYE SURFBOARDS INC, and Stanley 1913, overseeing sales in North Florida, Georgia, Alabama, and Mississippi. Prior experience includes sales roles at XCEL Wetsuits and Channel Islands Surfboards from 2009 to 2019, demonstrating a long-standing commitment to the surf industry.