بانک سامان Saman Bank
Azadeh Farahabadi has a work experience in the banking industry. From 2004 to 2011, they worked at Saman Bank as the Head of Direct Marketing, where they participated in recruitment and marketing meetings and sent marketing letters to different groups to attract bank branches. In 2012, they became the Head of Customer Relationship Management, responsible for launching and setting up the customer complaints handling unit and acquiring ISO 10002 certification for complaint handling. In 2017, they transitioned to the role of Head of the Customer Club, where they set up the retail customers club, launched software and a club website, and analyzed customer needs to provide customized products.
Azadeh Farahabadi obtained a Bachelor of Business Administration in Public Administration from Islamic Azad University in the years 1997 to 2001. Azadeh later pursued a Master of Business Administration with a focus in Human Resources Management/Personnel Administration, General from Allameh Tabataba'i University from 2008 to 2011. In addition to their degrees, Azadeh Farahabadi has also obtained a certification in Brand Management: Aligning Business, Brand and Behaviour from the University of London, London Business School in 2024.
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بانک سامان Saman Bank
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Saman initially started its activities as Credit Institution in September 1999. Subsequently, in August 2002, it received a full banking license and changed its name to Saman Bank. Saman Eqtesad Credit Corporation was established on September 23, 1999 with a share capital of Rials 11 bln (US$ 1.4 mln). It opened its first branch on November 22, 1999 and managed to achieve already in its first year of activity a 5% return on equity. In 2002 Saman was the third private financial institution in post-revolutionary Iran to receive a banking license. In this context, the share capital increased to Rials 220 bln (US$ 26 mln). In March 2007, Saman Bank had a paid-sup share capital of Rials 900 bln (US$ 97 mln). It operates 100 branches including 53 branches in Tehran and 47 branches across Iran. Saman Bank aims at becoming the leading private corporate bank in Iran. This goal shall be achieved by emerging as the corporate customers’ banker of choice. Accordingly, Saman Bank is putting big efforts towards understanding sector specific needs and concerns and developing tailored banking solutions.