SAMANU
Thomas Birhanu is a seasoned marketing professional currently serving as the National Manager at Samanu-Tena since September 2023, where responsibilities include leading the trade marketing strategy for Vietnamese markets. Previous experience includes roles as Trade Marketing Manager at 54 FMCG and Marketing Department Manager at Tiger Brands, where Thomas was involved in strategic planning, campaign management, and customer acquisition. Thomas also held various marketing positions at Tiger Brands and Awash Wine S.C., focusing on market analysis, promotional activities, and brand development. Academically, Thomas holds a Master of Arts in Leadership from Vision International and a Bachelor of Arts in Business Management from Jimma University.
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SAMANU
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SAMANU has significant interests across the Fast Moving Consumer Goods (FMCG) sector in Ethiopia. It was established in 2014 to invest into local businesses under a consolidated platform.