Sanitarium
Charlotte Eldridge is an experienced brand and marketing professional, currently serving as Brand Manager for The Alternative Dairy Co. at Sanitarium since March 2022, where responsibilities include implementing trade marketing strategies and managing brand events across Australia. Previous roles include Marketing Copywriter at Wordbait and Copywriter + Strategic Marketing Manager at Mogrify. Prior to this, Charlotte held the position of National Head of Operations at Posterscope Australia, contributing to operational excellence and marketing initiatives within the organization. Charlotte's experience also encompasses roles as New Business and Marketing Director and Group Agency Director at Posterscope Australia, where Charlotte led teams and showcased the company within the global community. Charlotte holds a BA Hons Degree in Applied English Language with Linguistics and English Literature from Kingston University.
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Sanitarium
At Sanitarium, we believe the ability of every Australian to make healthier choices underpins their potential for a long and healthy life. That’s why we’ve been creating affordable nutritious products, promoting healthy active lifestyles, advocating for plant-based diets, and giving our foods to people in need since 1898. Sanitarium’s founders set out with a purpose to improve the health of our nation, backed by a promise to always put people first. Today, Sanitarium is one of the Australia’s most trusted food companies and our iconic products, such as Weet-Bix™, UP&GO™ and So Good™, are found in two out of three homes. With 1200 people across six Australian sites, we’re still 100% Australian owned and we remain passionate about helping everyone live well. Proudly serving goodness for 125 years. Learn more at www.sanitarium.com