Santander Bank
Nick Petersen is an accomplished marketing professional with extensive experience in social media strategy and digital marketing. Currently serving as AVP and Senior Marketing Strategist at Santander Bank, N.A., Nick has successfully managed a range of initiatives to promote key functions and navigate customer communications during significant branch closures. Prior roles include Social Media Specialist at PerkinElmer, Inc., and Social Media Community Manager at Citizens Bank, where Nick oversaw brand presence across various platforms and managed substantial marketing budgets. Nick's background also includes experience in business development, grassroots marketing, and integrated security, supported by a Bachelor of Business Administration from Bryant University.
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Santander Bank
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Santander Bank, N.A. is one of the country’s largest retail and commercial banks with more than $79 billion in assets. The bank got its start in Spain, but has been serving customers in the Northeast since 2013. With its corporate offices in Boston, the Bank’s 9,700 employees, more than 650 branches, 2,100 ATMs, and 2.1 million customers are principally located in Massachusetts, New Hampshire, Connecticut, Rhode Island, New York, New Jersey, Pennsylvania, and Delaware. The Bank is a wholly-owned subsidiary of Madrid-based Banco Santander, S.A. (NYSE: SAN)—one of the most respected banking groups in the world with more than 125 million customers in the U.S., Europe, and Latin America. It is managed by Santander Holdings USA, Inc., Banco Santander’s intermediate holding company in the U.S.