Gray Heffner

Gray Heffner is an experienced creative professional with a robust background in web user experience design and digital strategy, currently serving as Creative Director at SAS since October 1997. In this role, Gray leads a team that focuses on web technology, UX design strategy, web analytics, and digital presence management. Previous positions include Director of Global User Experience and Web Creative, and Advertising & Digital Creative Director, where responsibilities involved overseeing user experience design, web governance, and global advertising campaigns. Prior to SAS, Gray owned ghl Design and Photography, specializing in high-end event design, and served as Web Art Director at IBM, creating websites for both internal and external clients. Educational credentials include a BA in Journalism & Mass Communications from the University of North Carolina at Chapel Hill, an MS in Digital Business and e-Commerce from the University of Maryland Global Campus, and a Master’s Certificate in Advanced Social Media Marketing from the University of San Francisco.