Michael Seier Petersen

Michael Seier Petersen is an experienced professional in sales and marketing, currently serving as Global Process Lead at Scandinavian Tobacco Group since August 2017, where previous roles included International Channel Development Manager and International Sales Operations Manager. Prior experience includes key positions at Unilever as Senior Key Account Manager, Carlsberg Danmark A/S as Sales Operations Manager, and Pernod Ricard Denmark A/S as National Sales Manager, showcasing expertise in sales strategies, customer development, trade communication, and team leadership. Michael's career began at Coca-Cola Tapperierne Denmark A/S as a Sales Planner, following a robust educational foundation with degrees from Copenhagen Business School and Schneekloth.