Scoffs Group UK
Sadia Parveen is an accomplished marketing professional with a strong background in digital marketing and public relations. Currently serving as the Group Head of Marketing & PR at Scoffs Group UK since October 2022, Sadia previously held the position of Marketing Executive at Sava for two years and worked as a Senior Marketing Specialist at ELE International from June 2016 to October 2020, overseeing digital marketing efforts and managing the company's social media presence. Sadia started the marketing career as a Marketing Executive during a placement year while completing a Bachelor of Science (BSc) in Business and Management at Aston University, which took place from 2014 to 2018. Prior experience also includes working as a Barista at Dunelm.
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Scoffs Group UK
Established in 2012, Scoffs Group is now the largest franchised partner of Costa Coffee in the UK and currently trades from 109 stores nationwide, spanning Sussex to Cornwall in the South and stretching as far north as Norfolk. In 2024 Scoffs Group is now in partnership with itsu as leading growth partners. Our rapid expansion is set to continue and over the next 5 years, we project to expand by 20 organic stores per year. Our vision is simple yet bold: strategic growth of our brand partners to enable the group to be the leading multi-brand F&B group in the UK.