Seasalt
Laura Boot-Handford has significant experience in retail management, currently serving as Store Manager at Seasalt since November 2015, overseeing a store with a £2m turnover and a team of 12. This role involves driving performance to meet KPIs and ensuring exceptional customer service. Previously, Laura held positions as Procurement Assistant with responsibilities for data collection and contract management, as well as Area Support Manager, providing support to 15 stores in the South East. Earlier experience includes Store Manager and Assistant Manager roles at Paperchase Products Ltd. and an Assistant Manager position at Dorothy Perkins, complemented by a Department Manager role at Asda. Education includes a BA (Hons.) in Theatre Studies from De Montfort University, along with prior studies at Lewes Tertiary College and Priory School.
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Seasalt
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Our story began in Penzance in 1981. From our first shop on Adelaide Street, we sold traditional workwear to local farmers, fishermen and artists. Inspired by this creative, coastal community, we went on to design our own collections.