Groupe SEB
Bernd brings with him a wealth of experience acquired within Philips Group since 1990, where he held various positions including Sales, Marketing, Innovation, Strategy and Product Development, at both regional and global level.
He took notably the responsibility for the DACH market as General Manager of the Home and Personal Care business. In 2019, he became General Manager of Domestic Appliances reporting to the CEO of Philips, with global responsibility for kitchen appliances, coffee, linen, floor and air care. He was promoted in 2021 to Chief Business, Innovation and Strategy, member of the Philips Domestic Appliances Group Executive Committee, where he led the transition of the business outside the Philips Group.
Bernd holds an engineering degree and a Master of Business Administration “One/MBA” from Rotterdam School of Management.
He joined Groupe SEB in November 2023. He is appointed Executive Vice-President, Greater Europe, member of the Executive Committee.
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Groupe SEB
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SEB SA is a France-based manufacturer of household equipment. The Company is present in three complementary sectors: Cookware, Kitchen Electrics and Home and Personal Care. The Cookware sector includes frying pans, oven dishes, pressure cookers, kitchen utensils, among others. The Kitchen Electrics is divided into two smaller groups: Electric cooking, which includes deep fryers, table-top ovens, rice cookers, induction hobs, barbecues, informal meal appliances and Preparation, which consists of food processors, beaters, mixers, blenders, juicers, coffee makers. The Home and Personal Care is divided into Linen care (including steam irons and steam generators), Home care (fans, portable heaters and air-conditioners appliances, among others) and Personal care (hair care appliances, depilators, bathroom scales). SEB SA has six multi-regional brands: All-Clad, Rowenta, Moulinex, Tefal, Lagostina and Krups. It operates through SWIZZZ PROZZZ.