Sermicro
Alicia Martínez has over 20 years of experience in commercial management across various sectors, including industry, energy, telecommunications, and security. Currently serving as the Director of Commercial Management for the Industry, Energy, and Media sectors at SERMICRO since October 2004, Alicia focuses on business development and customer satisfaction, forging strategic partnerships that generate beneficial synergies. Alicia's previous roles include Commercial Director for Security at an international level and Director of Commercial Management in Retail and Energy. Prior experience includes significant positions at Telefónica and Grupo ITC, where Alicia implemented successful sales processes and fostered long-term client relationships, resulting in substantial revenue growth. Alicia holds a degree in Business Administration and Computer Technology from Universidad Politécnica de Madrid, has completed a leadership program at Esade, and possesses a Master's in Communication Management from Universidad Complutense de Madrid.
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Sermicro
To provide services to companies and end users for them to utilize technology in a efficient and satisfactory manner. We facilitate ICT suppliers to deploy their infraestructures and deliver their services. We work to align technology with customers’ businesses according to international standards.