SET ACTIVE
Lindsey Carter has a diverse work experience with a focus on social media management and marketing. Lindsey is the CEO and founder of SET Active, a community-oriented activewear brand. Prior to that, they founded Elle . A Social, INC., where they helped clients expand their social platforms through strategic audience engagement. Lindsey also served as the Social Media Manager for Maddie and Mackenzie Ziegler "Dance Moms", where they managed the celebrities' social media platforms and achieved substantial follower growth. In addition, they worked as a Marketing Manager for Variety Insight, providing client support and executing advertising campaigns. Lindsey's earlier experience includes a role as a Social Media Manager at Trendera, where they conducted research, developed creative content, and implemented promotional campaigns. Lindsey began their career as an Executive Assistant at NBCUniversal, Inc., supporting high-profile executives in the television division and contributing creatively to show pitches.
Lindsey Carter obtained their Bachelor's Degree in Communications from the University of Arizona, which they attended from 2010 to 2014.
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SET ACTIVE
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At SET, we blur the line between form and function, because we believe that no one should ever have to choose. Whether you’re going to the gym, going out, or you’re just a go getter — you can think of us as your everyday activewear, elevated. We’re a community first and a brand second. Connected by our love for all things active, we live to create what you want, because we’re at our best when you feel yours. Carefully crafted using our proprietary fabrics, SCULPTFLEX and LUXFORM (coming soon), our activewear is equal parts comfort and compression, giving you the ultimate support and superior confidence for an active lifestyle. In addition to our activewear, we have a range of unisex SET sweats. Color-coordinated and as chic as they are cozy, they’re the perfect counterpart to mix and match. Always available in our core color Onyx, we also release select limited edition colorways that are curated thoughtfully to serve as your effortless, everyday staples. Style our activewear together, mix it up with our sweats, or create a look that’s uniquely you. From day to night, you’re SET.