SeyferthPR
Karen Kirchenbauer, APR, serves as Senior Vice President and Principal at SeyferthPR, a position held since May 2007, following roles as Vice President and Principal. Previously, Karen Kirchenbauer was Senior Counsel at Seyferth & Associates from May 2006 to April 2007 and founded Karen Hogan Writing and Communications, providing writing and public relations services from 1993 to 2006 for clients such as Amway and the Terryberry Company. Earlier in the career, Karen Kirchenbauer worked as Account Executive at Seyferth Spaulding Tennyson, Editorial Group Manager at The Aegis Group Publishers, and Editor of Upfront Magazine at General Motors. Educational background includes a Bachelor's Degree in Journalism from Michigan State University, completed in 1985.
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SeyferthPR
SeyferthPR was founded in Grand Rapids in 1984 and has built a reputation as one of the Midwest’s leading public relations agencies, currently representing more than 90 local, statewide and national corporations, institutions and organizations. SeyferthPR has worked with a wide variety of clients in branding new products and services, positioning organizations or their products against competitors and creating awareness of brands among target audiences. The firm has developed extraordinary capabilities in a number of practice areas, including: • Branding: strategies, new products, corporate identities • Community relations • Creative services: print, video, Web • Crisis communications • Editorial services • Media relations • Public affairs and issues management • Social media • Special events and conference planning SeyferthPR’s staff includes former senior corporate communications executives, seasoned print and broadcast journalists, legislative staffers, marketing researchers and graphic designers.