Shemaroo Entertainment Ltd.
Anvesha Poswalia is a seasoned marketing professional with extensive experience in digital and e-commerce strategy, currently serving as the Head of Digital & OTT Marketing at Shemaroo Entertainment Ltd. Since February 2021, Anvesha has led digital and e-commerce initiatives for Unilever's Home Care segment, achieving significant growth in the division. Prior experience includes roles as Digital Marketing Lead for L'Oréal Professionnel, where Anvesha drove digital transformation efforts, and Senior Brand Manager for Asian Paints, focusing on digital marketing strategies. Previous positions include AGM of Marketing at Travelyaari, Account Strategist at Google, and internships in retail and biomedical engineering. Anvesha holds an MBA in Marketing from SVKM's Narsee Monjee Institute of Management Studies and a BE from Dwarkadas J. Sanghvi College of Engineering.
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Shemaroo Entertainment Ltd.
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Shemaroo Entertainment Limited, one of India’s leading media and entertainment conglomerates, has always been at the forefront of adapting to evolving needs of consumers. With a rich legacy of over six decades, Shemaroo remains dedicated to offering captivating and purposeful content across various genres, including fiction and non-fiction shows, movies, comedy, devotional, and kids' entertainment. The company operates multiple broadcast channels such as Shemaroo Umang, Shemaroo TV, Shemaroo MarathiBana, Chumbak TV, and an OTT platform ShemarooMe, alongside 50+ YouTube Channels. With a vast library boasting 7000+ hours of content in Hindi, Gujarati, Marathi, Punjabi amongst other regional languages, reaching over 150 countries, Shemaroo continues to provide an exceptional entertainment experience to its audience in India and beyond.