Sidebar
Sandra Dainora Petersen is a seasoned professional with extensive experience in product management and leadership roles across various industries. Currently serving as a Founding Member at Sidebar since May 2023, Petersen previously held the position of Chief Product Officer at Sittercity, where significant contributions were made to the company's mission and strategic planning. Notable career achievements include serving as Sr. Director of Product at GrubHub Inc., where initiatives such as OrderHub and Grubhub Delivery were launched, driving substantial growth. Other key roles include Director of Product at Oprah Winfrey Network, Product Manager at Metromix.com, and Project Manager at Discover Financial Services, reflecting a proven track record of enhancing product strategies and implementing innovative solutions. Petersen holds a B.A. in Anthropology from the University of Chicago.
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Sidebar
Sidebar, Inc. delivers intelligent, personalized mobile content, merchandising and marketing solutions to maximize revenue for carriers, publishers, brands and content owners. The platform optimizes each users experience by presenting the content most likely to interest them in an easily discoverable manner.