Carolina Martinsson

Carolina Martinsson is an experienced finance professional currently serving as the Head of Group Business Control at SignUp Software since March 2022. Prior to this role, Carolina held various senior finance positions including CFO at Lifvs from October 2020 to March 2022, and CFO at Inovia AI from August 2019 to September 2020, where Inovia was a part of Verdane Capital. Earlier experience includes a Senior Auditor role at Deloitte Sweden from August 2014 to August 2019, as well as management positions at Ica Maxi Nacka from November 2007 to August 2014. Carolina started a career in finance as an intern at Deloitte Sweden in early 2014. Academic qualifications include a degree in Business Administration with a focus on Accounting and Finance from Stockholm University, completed between 2012 and 2014.