MS

Michael Schmied

Chief Marketing Officer at Silhouette Group

Michael Schmied started their work experience as a Product Management Silhouette Sun at the Silhouette Group from January 2017 to March 2019. Michael then worked as the Global Brand Director Silhouette from April 2019 to October 2019, and eventually became the Chief Marketing Officer in November 2019. Prior to this, they worked as an International Communications Manager at HiPP from October 2013 to December 2016.

Michael Schmied attended the WU (Vienna University of Economics and Business), but no specific details regarding the degree or field of study are provided.

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Silhouette Group

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Silhouette Group, headquartered in Linz, Austria, was founded in 1964 by Anneliese and Arnold Schmied. CEO and CFO Reinhard Mahr, CMO Michael Schmied and COO Thomas Windischbauer head the company. Silhouette Group is the global market leader in the premium eyewear segment, with over 1,300 employees and 13 of its own international subsidiaries. Silhouette garnered worldwide acclaim with the introduction of its “Titan Minimal Art” eyewear, characterized by its incredible lightness and optimal comfort. Since 2017, the company has reflected its deep Austrian roots as a sustainable, full-service provider of made-in-Austria lenses and frames. With its core brand Silhouette, its urban fashion brand neubau eyewear (launched in 2016) and its sports eyewear brand evil eye (launched in 2019), the company stands for quality, high-value materials and innovative, contemporary design. It has received 110 awards. Subsidiaries: Benelux (Belgium, the Netherlands, Luxembourg), Brazil, China, Germany, France, United Kingdom, Hong Kong, Italy, Nordic (Norway, Sweden, Denmark, Finland), Austria, Spain, Switzerland, United States of Amerika Regional Office: Dubai


Headquarters

Linz, Austria

Employees

1,001-5,000

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