Situation
Aaron Coleman serves as the Vice President of Creative at Situation since June 2025, bringing extensive experience in creative direction across various high-profile institutions, including The Metropolitan Museum of Art and Bloomberg Connects. From January 2017 to June 2025, Coleman was the Creative Director at AKA NYC, where responsibilities included building brand positioning and leading advertising campaigns for significant Broadway shows and attractions. Additionally, Coleman held the role of Adjunct Assistant Professor at Baruch College from September 2021 to June 2023, teaching a Master's Course in Marketing the Arts. Previous experience includes positions at Serino Coyne, Martha Stewart Living Omnimedia, and Disney ABC Television Group, where Coleman excelled in copywriting, brand strategy, and digital content creation. Coleman holds an MFA in Writing for Screen and Television from the University of Southern California and a BA in Drama from UC Irvine.
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Situation
Situation is a digital marketing company that renders campaign development, social content, community management and paid media services.