So Yun Shim

So Yun Shim is a seasoned marketing professional with extensive experience in global partnership management and brand strategy. Currently serving as a Global Partnership Manager at SK Telecom since January 2021, So Yun previously held the role of Marketing Manager at WeWork, focusing on marketing strategy and performance in Korea. So Yun's background includes significant contributions as an Account Planner at INNOCEAN Worldwide, where strategies for Hyundai Motor were developed, and as a Strategic Planner at TBWA\Media Arts Lab for Apple, where marketing communication strategies were established. Early career experiences include digital marketing internships at Gucci Group and Korea Telecom. So Yun holds a BFA in Digital Media from Cornell University.