Bilal Imran (He/Him)

Bilal Imran Pabal is a results-driven Performance Marketing Manager with a diverse background in digital marketing, social media strategy, and project management. Currently, he is leading performance marketing efforts at SkillGigs.com, where he has been instrumental in optimizing campaigns, enhancing user acquisition, and driving revenue growth since April 2022.

Prior to this, Bilal served as a Digital Marketing Manager at Zaaviay (Aug 2021 – Apr 2022), where he spearheaded marketing campaigns and strengthened brand visibility in the competitive eCommerce landscape.

Bilal honed his expertise at Ailaan Advertising for four years (Apr 2017 – Jul 2021), where he held key positions, including Senior Account Manager and Social Media & Content Manager. During this tenure, he developed high-impact social media marketing strategies, managed end-to-end content development, and built strong relationships with clients.

His previous experience includes:

Social Media Manager at Hollyhocks Gateway (Sep 2016 – Mar 2017)

Microsoft Student Partner at Microsoft Pakistan (Sep 2015 – Jul 2016)

Social Media Executive at Liberty Bookstore (Sep 2015 – Jul 2016)

Team Lead at Print 3D Pakistan (Jun 2014 – Aug 2015)

Vice President at IEEE – SSB (Jun 2014 – May 2015)

Project Manager at Business Innovacia (Sep 2014 – Feb 2015)

Logistics Member in the Student Council at SZABIST (Jul 2013 – Jun 2014)

Bilal’s expertise spans across performance marketing, digital strategy, social media management, content marketing, event organization, and project execution. His hands-on experience with eCommerce brands, technology-driven marketing solutions, and data-driven campaigns makes him a valuable asset in the digital marketing space.

Education & Certifications

Master’s in Technology (Current) – Lindsey Wilson College

Master of Science in Project Management (2018 – 2020) – Shaheed Zulfikar Ali Bhutto Institute of Science and Technology (SZABIST)

Bachelor of Science in Computer Science (2012 – 2016) – SZABIST

Matriculation in Biology (2000 – 2010) – Falcon House Grammar School

Certifications:

Python Programming – SoloLearn (Feb 2016)

Duolingo German Fluency: Beginner (Jan 2016)

Bilal is always eager to explore innovative marketing strategies and leverage technology to drive business success. With a strong foundation in performance marketing, strategic planning, and digital transformation, he continues to stay at the forefront of industry trends.