Skimlinks
Wenting Z. is an accomplished professional in commerce editorial and digital marketing, currently serving as Commerce Editorial Lead at Skimlinks since November 2019. With prior experience as Senior Commerce Editor and Commerce Editor, Wenting Z. focuses on scaling affiliate revenue and creating tailored commerce content for premier publishers in the APAC region. Previous roles include Associate Commerce Editor at The Chinese Weekly, where campaign launches for high-profile brands on Chinese social media and influencer marketing strategies were successfully executed, and Digital Marketing Executive at Burson-Marsteller, managing social media platforms for major clients in China. Wenting Z. holds a Master of Arts in Brands, Communication, and Culture from Goldsmiths, University of London, and a Bachelor's degree in Public Relations and Advertising from Hong Kong Baptist University.
Skimlinks
Skimlinks powers commerce content strategies for publishers. As the world’s largest commerce content monetisation platform, it helps grow a revenue stream that can contribute as much as a quarter of a publisher’s overall revenue, which enables publishers to be less dependent on advertising. Its technology automatically earns publishers a share of sales they drive through product links in commerce-related content created by editors. The platform is a one stop solution providing the technology and the data to start, grow and successfully scale a content commerce strategy across desktop, tablet and mobile. Skimlinks connects 60,000 publishers to 48,500 merchants around the world, generating $2.5m of sales every day. With over ten years in the industry, Skimlinks is ideally placed to become a trusted long-term partner for publishers. Clients include half of the top content publishers in the US&UK such as Conde Nast, Hearst, Yahoo!, Huffington Post, Reach and MailOnline. The platform is scalable and supported by 100% trusted privacy frameworks certified by EDAA and IAB with complete GDPR compliance. Skimlinks is a Taboola company. Learn more at https://skimlinks.com Visit our careers site to learn more about working with Skimlinks! https://skimlinks.com/careers