Smart City System Parking Solutions GmbH
Lorena Soto Casanova is an accomplished marketing professional with extensive experience in various roles spanning multiple industries. Currently serving as Head of Marketing at Smart City System Parking Solutions GmbH since July 2019, Lorena Soto Casanova has been instrumental in digitizing parking solutions to enhance urban mobility and reduce emissions. Previous roles include Professional in Transfer Pricing at Deloitte, Chief Marketing Officer at PikoGym, and Project Assistant at GfK, where Lorena Soto Casanova contributed to market research and project implementation. Education includes a Master’s degree in Development Economics and International Studies from FAU Erlangen-Nürnberg and dual Bachelor’s degrees in Foreign Languages and International Studies from West Virginia University.
This person is not in the org chart
This person is not in any teams
Smart City System Parking Solutions GmbH
Smart City System is a start up from the metropolitan region of Nuremberg that deals with the digitization of parking areas with the help of sensors. Founded in 2017 by five students, we've rapidly grown and already installed more than 45,000 sensors throughout Germany and other European countries. We digitize parking areas with the help of sensor technology to improve the search for, management and use of parking spaces in cities. In this way we want to reduce parking pressure in city centres and thus also traffic. After all, 30% of inner-city traffic is caused solely by the search for parking space. With our solution, we want to reduce traffic, the stress of citizens and, ultimately, harmful emissions in the city centre.