Smith Optics
Jeremy Dunn is a seasoned marketing professional with extensive experience in the cycling industry. Currently serving as the Global Bike Marketing Manager at Smith Optics since March 2023, Jeremy has previously held notable positions including Film Producer and Marketing Content Strategist at SRAM, LLC, where responsibilities included launching SRAMtv and creating video content strategies across various platforms. As the Road & Gravel Marketing Manager at Specialized Bicycle Components, Jeremy led significant product launches and managed cross-functional marketing efforts. As the Founder of The Athletic Community, Jeremy established a successful brand and built a substantial social media following while leading partnerships with major companies. Additional expertise includes content marketing roles at Cinco Design and Rapha Racing, highlighting a strong background in marketing strategy, content creation, and brand development. Jeremy holds a Bachelor's degree in Film Studies, English, and Communications from the University of Wisconsin-Milwaukee.
Smith Optics
Based in Portland, OR, Smith Optics, Inc. was founded in 1965 with the creation of the first-ever goggle featuring a sealed thermal lens and breathable vent foam. In the early years, founder Dr. Bob Smith, an orthodontist by trade, made goggles by hand using dental tools, foam and glue. Before he struck a deal for manufacturing of Smith goggles in the late 60's, Smith would often trade his creations for lift tickets. These early prototypes were usually manufactured by Smith and friends around the kitchen table. Today, Smith Optics has become synonymous with innovative, durable, top-quality products in the eyewear and goggle market. The company is also recognized for its unparalleled team roster, which boasts some of the top names in biking, motocross, skiing, snowboarding, surfing, skateboarding and wakeboarding. Like many other companies, Smith utilizes team input as a key element of new product introductions. In addition, however, Smith athletes are actively involved in the development process for performance testing and coloration selection. We Make the Great Days Better.