SoCheers
Rajni Daswani is an experienced professional in digital marketing and brand servicing, currently serving as Director at SoCheers since October 2014, where responsibilities include overseeing operations in various teams such as Brand Servicing and HR. With a background as Group Account Director in digital marketing, Rajni specializes in communication strategies, assisting brands across diverse industries to enhance their marketing presence. Previous roles include Co-Creator of Azraa, a clothing brand, and Research Analyst at Motilal Oswal Financial Services Ltd, focusing on commodities markets. Rajni also held positions at Perfect Relations and Anand Rathi Commodities Ltd., providing a strong foundation in public relations and financial research. Educational qualifications include an M.Com in Management from the University of Mumbai and a Bachelor's degree in Management Services from MMK College of Commerce & Economics.
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SoCheers
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Short for ‘Social Cheers’, SoCheers was born with the desire to celebrate all - from brand stories to achievements to people. We started off as a social media agency and rapidly grew into a full-service, digital-first agency. Our goal - to infuse creativity into ever-evolving advertising technology, weave interesting stories around brands and create a vivid experience for end-users. Today, SoCheers offers brands not only an active digital presence, but mainline services, and immersive experiences too. From heart touching DVCs to catchy jingles, interactive microsites to engaging content, whatever your brand goals, we breathe life into them and Make it Happen!