Alejandro Castaneda

Alejandro Castaneda is an experienced professional in shopper marketing and visual merchandising, currently serving as the Shopper Marketing & Visual Merchandising Manager at Sodimac Colombia Homecenter since 2003. Prior to this role, Alejandro held various positions at Grupo Comercial Exito S.A. from 1997 to 2003, including Store Designer. Alejandro's educational background includes an Executive MBA from ISEAD (2015-2017), a PID from INALDE (2009), a specialization in Marketing and Sales from the University of Cambridge (2000-2001), and a degree in Architecture with a specialization in Marketing from UCC (1991-1997).