Sony Music Entertainment
Lourival Rodriguez is a seasoned Senior Creative Video Producer and Original Content Director at Sony Music Entertainment, serving the Latin America and Iberia region since April 2010. Lourival's role involves developing original content, identifying strategic partnerships, and overseeing production teams while collaborating with a diverse range of industry professionals. Previous experience includes positions as Producer, Director, and Editor at Ficção Cinema & Video and as a Post Production Specialist at TVE Bahia, where work encompassed editing and creating graphics for various media formats. Lourival's educational background features degrees from institutions such as Berklee College of Music with a focus on Music Business and Production, and proficiency in Screenwriting from the New York Film Academy, complemented by advanced study at Harvard Extension School.
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Sony Music Entertainment
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At Sony Music Entertainment, we fuel the creative journey. We’ve played a pioneering role in music history, from the first-ever music label to the invention of the flat disc record. We’ve nurtured some of music’s most iconic artists and produced some of the most influential recordings of all time. Today, we work in more than 70 countries, supporting a diverse roster of international superstars, developing and independent artists, and visionary creators. From our position at the intersection of music, entertainment, and technology, we bring imagination and expertise to the newest products and platforms, embrace new business models, employ breakthrough tools, and provide powerful insights that help our artists push creative boundaries and reach new audiences. In everything we do, we’re committed to artistic integrity, transparency, and entrepreneurship. Sony Music Entertainment is a member of the Sony family of global companies.