Spark Foundry
Jennifer Rodriguez has a diverse work experience in the fields of media and advertising. Jennifer started their career as a Research Analyst Intern at Nielsen BuzzMetrics in 2004. Jennifer then joined Mediacom in 2005, where they worked as a National Hispanic Junior Buyer and was later promoted to National Hispanic Broadcast Buyer. Their role involved negotiating, purchasing, and managing buys for Spanish language broadcast, cable, and radio networks. Jennifer also handled billing discrepancies, made schedule changes, and prepared reports. In 2010, they moved to MediaVest as an Activation Associate-Multicultural. Jennifer then joined Starcom MediaVest Group in 2011 as an Activation Manager-Multicultural. At Spark Foundry, their most recent company, they held various roles, including Activation Manager and Associate Director, working on accounts such as Coca-Cola, Walmart, and Wendy's.
Jennifer Rodriguez graduated from Syracuse University - Martin J. Whitman School of Management in 2004, earning a Bachelor of Science degree in Marketing & Entrepreneurship. In 2021, they obtained a Waze-Wharton Destination Marketing Certificate from Wharton Online.
Spark Foundry
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Spark Foundry is a global media agency brand within Publicis Media, a key division of Publicis Groupe [Euronext Paris FR0000130577, CAC 40]. Spark Foundry harnesses a startup spirit with a powerhouse soul by combining an entrepreneurial, innovative business approach with the resources, capabilities, and marketplace reach of Publicis Media, Ad Age’s 2023 “Agency Network of the Year.” The agency leverages best-in-class industry talent in over 50 countries across the world, including the USA, UK, MENA, Poland, Australia, and China. Spark Foundry has received numerous industry accolades, including Ad Age's 2022 "Media Agency of the Year,” Adweek's 2022 "U.S. Media Agency of the Year,” and a shortlist for Campaign US’s 2023 “Media Agency of the Year.”