Spark Foundry
Qingyi (Cindy) Xu is an experienced marketing professional currently serving as a Senior Associate at Spark Foundry since January 2022. Prior roles include a Graduate Immersion Quarter Team Project Consultant at Popeyes Louisiana Kitchen, where efforts focused on transforming the catering program into a digital-first platform and designing a marketing plan for a national relaunch. Previous experiences also encompass an Account Executive Intern at Ogilvy, where strategic social media plans were developed for a Japanese cosmetic client, and a Part-time Social Media Coordinator at Wisconsin Union, where social media campaigns were executed. Additional internships at Foot Locker and ALT Magazine-Madison further enriched Qingyi Xu's marketing expertise. Qingyi Xu holds a Master of Science in Integrated Marketing Communications from Northwestern University and a Bachelor's degree in Retailing and Consumer Behavior, along with Art History, from the University of Wisconsin-Madison.
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Spark Foundry
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Spark Foundry is a global media agency brand within Publicis Media, a key division of Publicis Groupe [Euronext Paris FR0000130577, CAC 40]. Spark Foundry harnesses a startup spirit with a powerhouse soul by combining an entrepreneurial, innovative business approach with the resources, capabilities, and marketplace reach of Publicis Media, Ad Age’s 2023 “Agency Network of the Year.” The agency leverages best-in-class industry talent in over 50 countries across the world, including the USA, UK, MENA, Poland, Australia, and China. Spark Foundry has received numerous industry accolades, including Ad Age's 2022 "Media Agency of the Year,” Adweek's 2022 "U.S. Media Agency of the Year,” and a shortlist for Campaign US’s 2023 “Media Agency of the Year.”