Spark Foundry
Shika Lakshman is a seasoned media professional with a Bachelor’s Degree in Marketing Communications from Emerson College. Currently serving as Media Manager at Performics since March 2022, Shika has previously honed skills as a Social Media Strategist at Online Optimism, where responsibilities included organizing client strategy meetings, executing ad campaigns, and monitoring social engagement. Prior experience includes roles at Pulp PR + Marketing as an intern focusing on media and research tasks, and as Content Manager at Moira Studio, where Shika created newsletters, managed social media ads, and promoted events. Early career experience includes a communications internship at Mass General Research Institute, contributing to content creation and website redesign.
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Spark Foundry
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Spark Foundry is a global media agency brand within Publicis Media, a key division of Publicis Groupe [Euronext Paris FR0000130577, CAC 40]. Spark Foundry harnesses a startup spirit with a powerhouse soul by combining an entrepreneurial, innovative business approach with the resources, capabilities, and marketplace reach of Publicis Media, Ad Age’s 2023 “Agency Network of the Year.” The agency leverages best-in-class industry talent in over 50 countries across the world, including the USA, UK, MENA, Poland, Australia, and China. Spark Foundry has received numerous industry accolades, including Ad Age's 2022 "Media Agency of the Year,” Adweek's 2022 "U.S. Media Agency of the Year,” and a shortlist for Campaign US’s 2023 “Media Agency of the Year.”