Sparro
Hannah Jones has extensive experience in marketing and account management, currently serving as the Group General Manager at Sparro since September 2017, following roles as General Manager and Key Account Director. Prior to Sparro, Hannah worked as an Account Director at APD from May 2016 to September 2017. Earlier experience includes positions at Webjet.com.au, where responsibilities as an Ecommerce Specialist and prior roles in online marketing and email marketing encompassed various strategies to enhance product visibility and sales. Hannah also contributed to marketing efforts as a Marketing Assistant at i2i Events Group. Educational qualifications include a BPsychMgt/Mkt degree in Psychology and Marketing from Monash University, completed in 2009.
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Sparro
Sparro is an independent digital-first agency of over 120 marketers, data scientists and creatives - including the Jack Nimble creative agency business. We were founded by two brothers in Sydney in 2013 before joining Brainlabs in January 2024 — becoming part of a global network of over 1,000 marketers in a dozen countries. Sparro manages over $250 million in annual advertising spend and generates billions of dollars in revenue for clients. Beyond paid media, we design and deploy strategies across SEO, social media, creative, affiliate partnerships, content production and data science. Our current client list of over 80 brands includes Webjet, Destination NSW, Estée Lauder Companies, Temple & Webster, catch.com.au, Bing Lee, Petbarn, Under Armour, Camilla, MYOB, Global Retail Brands, NRMA, SIXT, Western Sydney University, McGrath Foundation, CMC Markets, Bond University, and Ralph Lauren. In 2024, Sparro was named B&T’s Performance Agency of the Year and AdNews Digital Agency of the Year. We have been a certified Great Place to Work in 2023, 2024, and 2025; and we were named Australia’s #6 Best Place to Work (100-999 Employees) and one of Australia’s Top 50 Best Workplaces for Women in 2023.