Spotify
Stephen Garcia is a seasoned marketing professional with extensive experience in experiential marketing and brand strategy. Currently serving as Senior Manager of Global Experiential Marketing at Spotify since May 2022, Stephen leads cross-functional teams in driving brand initiatives and managing project execution while adhering to budget parameters. Prior roles include Vice President at NVE Experience Agency, where key clients included Spotify and Netflix, and various leadership positions at The 360 Agency, The Sheppard, and Urban Outfitters, focusing on large-scale brand initiatives and integrated marketing strategies. With a Bachelor of Art in Communication & Journalism from the University of Wyoming, Stephen has a proven track record of developing innovative marketing strategies and enhancing brand identity across multiple platforms.
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Spotify
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Spotify is an audio and media streaming service that hosts music, podcasts and tv shows. Founded in 2008, Spotify has grown to one of the largest streaming platforms in the world, offering over 70 million tracks to its 360+ million users across 170+ markets. They are headquartered in Stockholm, Sweden with offices in over a dozen countries. Spotify’s mission is to unlock the potential of human creativity—by giving a million creative artists the opportunity to live off their art and billions of fans the opportunity to enjoy and be inspired by it. Spotify helps users to discover, manage, and share music on their phone, computer or tablet by browsing through the collections of friends, artists, and celebrities, by creating a radio station, or by curating their own playlists. A leader in revenue generation for the music industry, over 1,000 artists generated over $1 million on Spotify in 2021, 450 generations more than $2 million, and 130 generated over $5 million. Spotify also paid out over $1 billion dollars to publishing rights holders (songwriters and producers) in 2021.