Spotter
Elana Sulzer is an accomplished marketing and sales executive with extensive experience in the entertainment and gaming sectors. Currently serving as the VP of Sales at Spotter since July 2025, Elana previously held the position of Vertical Sales Lead for Entertainment & Gaming at Snap Inc. from 2023 to 2025. Elana's career includes significant roles such as Global Category Development Officer at Spotify, SVP of Advertising and Marketing at Relativity Media, and SVP Advertising at Overture Films. Elana's expertise encompasses the development and execution of high-impact advertising strategies, managing substantial media spends, and fostering collaborations with major digital platforms. Elana holds a BS in Marketing from the University of Arizona.
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Spotter
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Spotter provides cash to Creators to grow or diversify their business while retaining their freedom. Dedicated to empowering Creators and growing the Creator Economy, with Spotter, Creators receive cash for their catalogs through licensing their existing videos (and/or future video uploads) and receive a payout instantly. Creators then use the funds to fuel their growth through hiring resources, investing, or anyway they choose, all while remaining independent. In addition to funding, Spotter provides Creators with in-depth data insights into the performance of all existing content to further help educate the Creator on the value of their library, the value of future uploads and how they can improve performance in the future. Founded in 2019 to help YouTube creators scale their brands, as of January 2022, Spotter has deployed over $300 million to YouTube creators to reinvest in themselves and accelerate their growth. Spotter has licensed content that consists of over 100,000 videos, generating 40 billion monthly watch-time minutes. With our curated premium video catalog, we deliver a unique scaled media solution to Advertisers and Ad Agencies that is transparent, efficient and 100% brand safe. Being at the forefront of the Creator Economy, we have incredible teams, doing exceptional work. If you want to find a true sense of belonging with individuals who are incredibly passionate about the work they are doing, where we put people over profits, transparency over mystery and radical change over gradual growth (we go big and take ownership of any risk!), then you’ve come to the right place.