SROA Capital
Joe Allardt has extensive experience in the maintenance and IT sectors, currently serving as an IT Specialist at SROA Capital since August 2021. Concurrently, Joe has held multiple roles at StayLock Storage, including Maintenance Manager and Facilities Manager, since September 2017. Prior to this, Joe spent over two decades at Community Storage, progressing to the role of Director of Maintenance from January 1996 to September 2017. Joe's educational background includes studies at Ball State University and Ivy Tech Community College.
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SROA Capital
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SROA Capital has leveraged its investment acumen, operations know-how, unique in-house construction capabilities, and seamless state-of-the-art technology to expand its self-storage portfolio throughout the Midwest, Northeast, and Southeastern United States. In 2013, the firm was founded by real estate entrepreneur Benjamin Macfarland in partnership with Sidney Kohl (co-founder of Kohl’s Department Stores) and James Jenkins (co-founder of Alliant). Since then, SROA Capital has grown to over 350 self-storage facilities totaling over 16 million square feet, SROA Capital continues to grow by identifying undercapitalized and mismanaged self-storage assets in high-growth markets. By applying its institutionalized management systems of: In-house physical plant improvements, real-time lease pricing, aggressive branding, SEO and PPC advertising, automated A/R, ecommerce payment capabilities, proprietary revenue management software, and centralized customer care center for service & leasing. SROA Capital uses its fully integrated asset management systems to increase same-store growth and boost net operating income.