Bob van der Beek

Bob van der Beek is an accomplished business leader with extensive experience in commercial strategy, digital transformation, and customer-focused initiatives across various industries. Currently serving as Group Commercial Director at Stage Entertainment, Bob established a centralized commercial function that significantly contributed to the company's EBITDA growth and facilitated a successful sale. Previous roles include Senior Global Director Digital Brand Commerce at adidas Group, where Bob drove digital marketing investments and omni-channel development, and Senior Manager at EY, providing consultancy to high-profile clients in the EMEA region. Bob's career encompasses leadership positions in organizations such as Merkle, Orange, Nissan Europe, and wehkamp, highlighting a strong background in marketing intelligence and strategic decision-making. Bob holds a Certified Strategy Manager degree from Rotterdam School of Management and a Master's degree in International Relations from Utrecht University.