Sophie Borden

Sophie Borden is a seasoned professional in digital marketing and eCommerce strategy, currently serving as the Director of Digital GTM Strategy at Staples since May 2023, where responsibilities include leading go-to-market strategies for Staples.com and Staples Business Advantage, overseeing promotional strategies, and driving audience personalization. Prior to this role, Sophie was a Senior Consultant at Profitero, specializing in eCommerce strategies for major clients and facilitating workshops on digital content management. Sophie's career also includes significant experience at Reebok, where positions ranged from Senior Manager of Global Digital Business to eCommerce Marketing Analyst, advising global markets on eCommerce growth. Earlier experience includes roles at TeenLife Media and Sophie's Campus Media, complemented by a Bachelor's degree in Environmental Studies from Washington University in St. Louis.