Star Media Group
Jeswee Lim is a seasoned growth marketing professional with extensive experience in performance marketing across various digital channels, including Google, Facebook, Instagram, Twitter, and YouTube. Currently serving as Senior Executive of Growth Marketing at Star Media Group Berhad since May 2018, Jeswee specializes in crafting keywords and ad copies for Google Paid Search campaigns. Prior experience includes a role as Performance Marketing Specialist at GroupM from September 2014 to April 2018, and earlier positions as Event and Marketing Assistant at Swan Global Direct and as an Assistant of Marketing Communication Trainee at City Bayview Hotel. Jeswee holds a Master of Social Science in Mass Communication Management from Northumbria University and a Bachelor of Arts with Honours in Media and Communications Studies from the University of Wolverhampton.
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Star Media Group
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Star Media Group Berhad, formerly Star Publications (Malaysia) Berhad, is engaged in the publication, printing and distribution of newspapers and magazines. The Company operates through four segments: Print and digital, which is engaged in the publication, printing and distribution of newspapers and magazines, and advertising in print and electronic media; Broadcasting, which is engaged in operating wireless broadcasting stations; Event, exhibition, interior and thematic, which is engaged in the provision of event organizing management, design, build and construction of exhibitions, landscapes, water features, pavilions, thematic leisure and entertainment outlets, including rental of reusable modules, furnishings and furniture, and Television channel, which is engaged in the provision of technical operations and broadcasting support for the high definition television channel, operation of pay or cable television channel, distribution of films and sale of television channel airtime.