Startup Science
Marty Bickford has a long and diverse work experience. Marty started their career as a marketing coordinator at JSB Corporation in 1992. Marty then co-founded Stardust.com in 1994 and continued in that role until 2001, when the company was purchased by Penton Media, where they worked as a marketing manager.
In 2003, Marty joined The Igneous Group and worked in strategic development. After that, they held various leadership positions at AffiliateTraction, starting as the Head of Customer Success and Chief Operating Officer in 2009 and overseeing the company's growth and profitability.
In 2016, Marty moved to Pepperjam, a B2B SaaS platform and services company, where they served as the Senior Vice President of Customer Success and Professional Services. During their time there, they developed and implemented a customer success strategy aligned with the company's goals.
In 2021, Marty co-founded Startup Science, where they focused on customer success and business development.
Currently, Marty holds the position of Vice President of Customer Relations at Xcential Legislative Technologies, starting in 2023.
Marty Bickford obtained a Bachelor of Arts (BA) degree in History & Psychology from Bethany University, where they studied from 1988 to 1992. In addition to their degree, Marty has also obtained certifications in Customer Success Management Fundamentals from Practical CSM and Startup Science Pre-Accelerator from BOSS Startup Science. The obtained years for the certifications are not provided.
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Startup Science
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Startup Science offers the founder community online education, actionable tools, guided courses to help founders get into accelerator programs, and access to a founder ecosystem to better network. Built by founders for founders. Our Mission? To help startups design their success, 1 founder at a time. Why? Because wealth inequality is directly tied to entrepreneurship. 95% of people who get out of check-to-check living do so by selling a business. It started with researching why, how, and when startups fail. We did 1,200 interviews and spent months reading the research to understand the 90% failure rate. We learned that founders keep making the same mistakes and these mistakes can be avoided. And the problems that lead to these mistakes center around people, knowledge, and financial resources. Accelerators are designed to help startups solve these problems. But only 2% of startups who apply, are accepted into accelerators. 60% of rejected founders “failed to complete the application due to lack of knowledge.” And 70% of those startups who are accepted, came through a referral. So if you don’t know the language or are not connected into the ecosystem already your chances are slim.