Robin Shelley

Robin Shelley is a seasoned marketing professional serving as a Fractional CMO and Marketing Consultant at Robin Shelley Consulting since April 2023, specializing in marketing strategy, e-commerce, and agency management. Currently a Fractional VP of Marketing at Steeped Coffee, Robin previously held the position of Vice President Marketing at Cusa Tea and Coffee, contributing significantly to the company’s growth from start-up to sale. With extensive experience in managing marketing initiatives and teams, Robin has achieved notable successes, including 30% year-over-year growth for a wellness client and a 20% D2C growth for a natural beverage brand. Previous roles also include Marketing Management at CamKix, freelance writing, and educational positions, complemented by a Bachelor of Arts in English Writing and Rhetoric from St. Edward's University.