David Masvidal

Vice President, US Marketing Strategy, Calendar Planning & Execution at Subway

David Masvidal currently serves as Sr. Director, Regional Marketing for Latin America & Caribbean at Subway, overseeing marketing efforts for over 3,500 restaurants across 28 countries and supporting master franchisees. Masvidal has a strong background in marketing strategy, with previous roles including Director of Menu Strategy and Innovation at Casey's, Sr. Director of Menu Innovation & Insights at Papa John's International, and Senior Brand Manager at Checkers Drive In Restaurants. An MBA graduate from Florida International University, Masvidal combines extensive experience in menu innovation, digital marketing, and cross-functional project management to enhance brand performance and drive strategic priorities.

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Subway

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Subway is the world's largest submarine sandwich chain with more than 40,000 locations around the world.


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