ED

Ed Daly

Studio Director, The Chinese Room at Sumo Group

Ed joined in November 2018 to take the role of Studio Director at The Chinese Room. Prior to a spell as MD of a studio producing theme park experiences, Ed spent twenty years starting and growing games studios – the bulk of that with Kuju, where Ed worked on titles ranging from AAA brands like Guitar Hero to original IP such as Chime.

Ed started out as a programmer making game engines but since his first startup in 1999 has picked up an MBA and focused on business and management at creative companies.


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Sumo Group

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Sumo Digital, established in 2003, is one of the UK’s largest independent developers of AAA video games, offering turnkey and co-development solutions to some of the world’s leading publishers, including Sony, Microsoft, SEGA and 2K.


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